How It Works
Each watch is bold color, and this color represents the cause that
you want to support. These are direct metrics, so you know exactly what
you are “buying.” The power of consumers can change the world.
Pink = Breast Cancer. 14 watches, provides 1 mammogram.
Yellow = Water. 625 watches, builds 1 well in Rwanda.
Black = Cancer. 1 watch, provides support for 8 cancer patients.
Blue = Environment. 3 watches, provides 1 charcoal efficient stove in Haiti.
Red = AIDS. 5 watches, provides AIDS treatment for 1 month.
Grey = Hunger. 1 watch, feeds 16 children.
